Kyle Jackson leads Publicis Media’s Performance Marketing Center of Excellence, developing and implementing the company’s approach to performance marketing that can be easily adopted by each Publicis Media agency. His team drives enablement through best practices and POVs, as well as provides industry-leading digital activation learning and development programs. By leading the Performance Marketing COE, he scales best-in-class execution solutions to support all clients.
Aside from his extensive influence across Publicis Media, Jackson’s industry affiliations include Google Americas Performance Advertiser Council, and Égalité, Publicis Groupe’s business resource group for LGBTQ+ professionals and allies. Additionally, Jackson was named a DMN 40UNDER40 in 2019, and Executive of the Year by Microsoft Agency Awards in 2018.
Originally from Bloomington/Normal Illinois, Jackson currently resides in Chicago, and received his BA in Advertising from Purdue University. While in school, Jackson was a member of Purdue’s NCAA D1 swimming team, and has continued his love for swimming to this day though Masters Swimming. He and his husband, Mike, live in Chicago.