Goggles On

Goggles On

The Goggles On campaign celebrates one shared moment at all levels of the sport: putting your goggles on. It's a moment that unites swimmers of all ages and abilities, from their first swim lesson to the moment before Olympic gold, to a social swim practice as a Masters swimmer. What happens next can change over time, but every swimming moment, regardless of the level of experience, starts with putting your goggles on.

Looking to Put Your Goggles On For the First Time?

 

We’re excited for you to start your journey in swimming! Click the button below to find a team or lesson provider near you.

 

We have multiple membership types to fit the needs of every athlete. Find which membership type is right for you here.

 

GogglesOn Logo
GogglesOn Logo
Before the Big Moments, Are the Little Moments
00:30SEP 25, 2024
It's Time to Put Your Goggles On!
00:31MAY 10, 2024
Goggles On

Marketing Toolkits

Looking for ways to market your program? Use the free USA Swimming marketing toolkits below to elevate your program in your local cities. Each toolkit includes customizable, downloadable marketing assets that allow for co-branding with your organization’s logo.

Learn to Swim Providers


Instructions:

  1. Download "Adobe Acrobat". (This is a free software that will allow you to access the editable PDF files)
  2. If using the customizable version, click on the image placeholder and add your logo.
  3. Use your preferred local printer to print the product.


Social Template

Template Instructions:

  1. Download the Template
  2. Open Canva in your browser.
  3. Follow the instruction video here.
  4. Upload to your preferred social account.

USA Swimming Clubs


Instructions:

  1. Download "Adobe Acrobat". (This is a free software that will allow you to access the editable PDF files)
  2. If using the customizable version, click on the image placeholder and add your logo.
  3. Use your preferred local printer to print the product.


Social Template

Template Instructions:

  1. Download the Template
  2. Open Canva in your browser.
  3. Follow the instruction video here.
  4. Upload to your preferred social account.

LSCs & Masters Clubs


Instructions:

  1. Download "Adobe Acrobat". (This is a free software that will allow you to access the editable PDF files)
  2. If using the customizable version, click on the image placeholder and add your logo.
  3. Use your preferred local printer to print the product.


Social Template

Template Instructions:

  1. Download the Template
  2. Open Canva in your browser.
  3. Follow the instruction video here.
  4. Upload to your preferred social account.

TRADEMARK LICENSE FOR GOGGLES ON CAMPAIGN

 

By downloading, using, or accessing the Goggles On Campaign Toolkit, Local Swimming Committees, USA Swimming member clubs, U.S. Masters Swimming, U.S. Masters Swimming member clubs, and learn to swim organizations (collectively, “you”) expressly acknowledge that you are at least 18 years of age, you are legally able to consent to a binding contract, that you have read and understand this Trademark License for the Goggles On Campaign (“License”), the Terms of Use (available here https://www.usaswimming.org/utility/landing-pages/terms-of-use) and the Privacy Policy (available here https://www.usaswimming.org/landing-pages/privacy-policy), and that you accept all of their respective terms. The Terms of Use and Privacy Policy are incorporated by reference into this License.

 

  1. License. USA Swimming Inc. (“USA Swimming,” “we,” “us” or “our”) grants you a limited, revocable, non-transferable, non-exclusive trademark license to download, copy, distribute, and use the trademarks, service marks, trade names, graphic symbols, logos, or icons incorporated in the Toolkit (collectively, the “Trademarks”) exclusively for non-commercial purposes in connection with the Goggles On Campaign. Except for the limited use as expressly permitted, no other rights are granted. This License will terminate immediately without notice from USA Swimming if you fail to comply with any provision of this License.

     

  2. Proper Use of the Trademarks. You agree to use the USA SWIMMING Shield design mark only in combination with the GOGGLES ON marks as part of the Googles On Campaign. You will not use the USA SWIMMING name and/or USA SWIMMING Shield design alone or separate from the GOGGLES ON marks.

     

  3. Acknowledgments. You acknowledge that all rights to the Trademarks are the exclusive property of USA Swimming, and all goodwill generated through your use of the Trademarks will inure solely to the benefit of us. You will not take any action that conflicts with, challenges, or deprives USA Swimming’s rights in, or ownership of, the Trademarks. You will not apply for or attempt to register any of the Trademarks, alone or in combination with other words, anywhere in the world.

     

  4. Trademark Guidelines: You agree to comply with the most up-to-date version of our trademark guidelines (“Guidelines”) (available here https://www.usaswimming.org/about-usas/resources/marketing-resources) and any other terms, conditions, or policies that USA Swimming may issue from time to time that apply to the use of the Trademarks.

     

  5. Trademark Attribution: Although you are not required you should include the following statement on materials that display the Trademarks:

     

    _________ and _______ are trademarks of USA Swimming, Inc.

     

  6. Disparaging Manner: You may not use our Trademarks in a disparaging manner or in a manner which that USA Swimming believes may diminish, damage or tarnish USA Swimming’s goodwill in the Trademarks.

 

USA Swimming reserves the right, in its sole discretion, to modify this License or the Guidelines at any time and to take appropriate action against any unauthorized or non-conforming use of the Trademarks. If you have questions about the License and/or Guidelines, please contact marksapproval@usaswimming.org (email address) for assistance.

 

Trademark Guidelines for Proper Usage

Goggles On Style Guide


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